I’ll start at an odd place, a seemingly innocuous place. Bear with me:
We need to understand the distinction between two kinds of labeling.
Voluntary labeling=“I own this health-food store, and I’m doing my best to sell you non-GMO products. All such products will carry a seal that says ‘Non-GMO’.”
Mandatory labeling=“Vermont has decided that all food products sold in the state which contain GMOs must be labeled as such—‘this product contains GMOs’.”
Two very different types of labels. They contain different information.
Also, one type is voluntary, and the other becomes mandatory after passage of a vote, in a legislature or through a ballot measure.
Well, let me put it to you this way. What would happen to Whole Foods’ program of voluntary GMO labeling if there were mandatory labeling across America, or in any state where Whole Foods does business?
Can you guess?
I’ll break it down. Whole Foods has pledged to put “non-GMO” labels on their products by 2018. They’ll do everything they can to sell as many non-GMO products as possible. The products that don’t carry the non-GMO seal will obviously be GMO, and customers can avoid them if they want to.
On the other hand, if suddenly, out of the blue, mandatory labeling became law, the whole voluntary non-GMO label enterprise would be obsolete. Why voluntarily put that label on products when mandatory labeling handles the whole issue?
“We put non-GMO labels on our food. Aren’t we wonderful?”
“Not really. The mandatory labels tell me everything that’s GMO. All the other products are non-GMO. Thanks, but no thanks.”
Does that show you something? Does it suggest that Whole Foods doesn’t really want mandatory labeling?
In fact, if mandatory labeling never passes anywhere in the US, this is a boon for Whole Foods, because they become the only big food chain that allows customers to know they’re choosing lots and lots of non-GMO food products.
Think about an outfit called the Non-GMO Project. They do certifications of food products, and allow their now-famous butterfly seal to be applied:
“Yes, sir, your energy bar has passed our rigid standards of testing, and it is non-GMO. Congratulations.”
Whole Foods is spending millions of dollars at the Non-GMO Project to get their products lab-tested and certified as “non-GMO.”
If there were mandatory labeling, that would all go away, too. Poof. The Non-GMO Project would shrink to the size of a button, and the testing labs the Project uses would take huge hits.
For example, a lab called Genetic ID in Iowa would suffer enormous consequences.
We’re not done yet.
There is a bill in the US Congress presently wending its through Committee. It was introduced by Kansas Congressman Mike Pompeo. It’s called “The Safe and Accurate Food Labeling Act of 2014.”
If it passes, mandatory labeling of GMO foods will be outlawed at both state and federal levels. No more ballot initiatives. No more state bills.
So…in this topsy-turvy scene where things aren’t what they seem to be, who would want to see the Pompeo bill enacted into law? Who would look forward to a permanent ban on mandatory GMO labeling? Who would make a great deal of money if that bill passes—despite any public statements they might make to the contrary?
Two weeks ago, a Congressional Committee hearing was held on the pending Pompeo bill. A man named Scott Faber testified.
Who is Scott Faber?
He’s the executive director of Just Label It, the pre-eminent organization dedicated to mandatory labeling of GMO foods. He’s also the VP of Governmental Affairs for the powerful Environmental Working Group.
In his testimony, Faber said all the right things about wanting mandatory labeling of GMO foods. Therefore, he opposes passage of the Pompeo bill, right?
However, Faber also offered this stunning statement to the Committee. Buckle up:
“We do not oppose genetically modified food ingredients. We think there are many promising applications of genetically modified food ingredients. I am optimistic that the promises that were made by the providers of this technology will ultimately be realized…that we will have traits that produce more nutritious food that will see significant yield.”
Written by: JON RAPPOPORT – continue at NO MORE FAKE NEWS